SEO: Competitor Backlink Analysis

Your competitors have already shown which sites will link to a business like yours. We turn that into a list you can act on.

Who Links to Them

A competitor keeps outranking you, and you can’t see why. Part of the answer may be who links to them. A site that links to a competitor may link to you too, especially if your content is better.

We study their backlink profiles to find the sources, patterns and strategies behind those links. Then we run targeted campaigns to earn links from the same authoritative sites, beginning with your best prospects.

Diagram of a backlink dashboard comparing competitor links with your own links to show the gaps worth closing.

What the Analysis Shows

Where your competitors earn their best links

Link opportunities you’re missing today

How your link profile compares with the competition

A prioritized outreach list of proven link sources

From Their Links to Yours

1

Pull Profiles

We gather competitor backlink data from Ahrefs, Semrush and Moz, then cross-check it by hand.

2

Compare Gaps

Your link profile is measured against theirs to show which sources link to them and skip you.

3

Rank Sources

We work out why each site linked, then build an outreach list in priority order.

4

Earn Links

Equal or better content goes up, and we contact each site with a clear reason to link.

Why Choose System Strats

We’ve grown organic traffic for companies across various industries. Backlink analysis shows what’s working in your own market, so your link effort goes where it counts.

Frequently Asked Questions

A site that links to your competitor may link to you too, especially if you offer better content. The analysis reveals proven opportunities and shows which strategies work in your market.

We use Ahrefs, Semrush and Moz, plus manual analysis. No single tool catches every link, so we cross-reference several sources to fill the gaps.

We work out why each source linked to your competitor, create equal or better content, and run targeted outreach. We also look for sources where your own angle or expertise gives them a strong reason to link.

We recommend a competitor link audit every quarter. Their strategies keep shifting, and each review turns up new opportunities.

Ready to Get Started?

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