Your team shouldn’t log into a portal for every retailer. Update once and let each one get its own format.
Your team reformats the same product data for each retailer, uploads it to each portal, and deals with rejections one at a time. Syndication is the Salsify feature that ends this, because it pushes content directly to retailer platforms in the format they require.
We set up a channel for each retail partner, then map your product data to the fields and content rules that retailer asks for.
Direct syndication to major retailers like Amazon, Walmart and Target
Attribute mapping and formatting for each retailer
Automated syndication schedules
Error monitoring and resolution when content gets rejected
We list the retailers you sell through and pull each one’s attribute and content requirements.
We map master product data to each retailer’s fields, image specs and content rules.
We set up automated schedules, so changes reach each retailer without portal uploads.
We set up alerts and resolution workflows, so your team can fix rejected content quickly.
We’ve implemented Salsify for CPG and retail brands. We understand retailer demands, so each channel mapping starts from what that retailer will accept.
Salsify keeps direct connections to retailer content systems. When you update product data, it pushes the change to each retailer in the required format automatically, with no manual portal uploads.
Many, including Amazon, Walmart, Target, Kroger, Home Depot, Lowe’s and Best Buy. We set up the specific channels you sell through.
Salsify gives detailed error reports for failed syndications. We set up alerts and build resolution workflows, so your team can fix rejected content quickly.
Yes. Each retailer has its own attribute requirements, image specs and content rules. We set up channel mappings that convert your master data to meet each one.
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