Klaviyo: Account Setup & Deliverability

Flows and campaigns can’t earn anything if inbox providers don’t trust you. This is the work that comes first.

Why Emails Miss the Inbox

Open rates have slipped, or you’ve found your own emails in a spam folder. Klaviyo only works well on a solid base: verified sending domains, clean lists, sensible segments and a proper link to your store and subscription tools.

We set up new accounts correctly and fix the problems already hurting deliverability on existing ones.

Diagram of a Klaviyo deliverability board tracking sender domain, list health, inbox reach and the store connection.

What Gets Fixed

DKIM, SPF and DMARC records that prove your emails are really from you

A clean list structure with suppressions managed properly

Storefront integration with Shopify, BigCommerce or your platform

An audit of why emails miss the inbox, with fixes that improve placement

Building a Trusted Sender

1

Audit Deliverability

We check authentication, list health, sending habits and content, then rank the problems by how much damage they’re doing.

2

Authenticate the Domain

DKIM, SPF and DMARC get configured, so inbox providers know Klaviyo is allowed to send for you.

3

Clean the List

Unengaged subscribers and bounces come off, and active customers get separated from dormant ones.

4

Connect Your Storefront

We link Klaviyo to your store and subscription tools, and add SMS with consent and compliance handled if you need it.

Why Choose System Strats

We work across Shopify, BigCommerce, WooCommerce and ERPs, so we understand Klaviyo in the context of the broader ecommerce operation. That view matters here, because a healthy sending setup depends on the store and subscription data feeding it.

Frequently Asked Questions

Usually it’s a mix of weak domain authentication, poor list hygiene, sending too aggressively and promotional content that trips filters. We audit all four and fix the biggest offenders first.

We configure DKIM, SPF and DMARC for your sending domain, which tells inbox providers that Klaviyo may send on your behalf. For most accounts, it’s one of the biggest single fixes for reaching the inbox.

Yes. We remove unengaged subscribers, suppress bounces and separate active customers from dormant ones. A smaller, engaged list almost always beats a bigger, stale one.

Yes. We handle the full setup and compliance review, from getting a phone number and managing consent to linking SMS with your flows.

Ready to Get Started?

Tell us about your project and we'll get back to you within 24 hours.