Amazon Ads: Sponsored Brands & Stores

Sponsored Brands and Amazon Stores drive brand-level visibility and discovery on Amazon.

About This Service

Sponsored Brands and Amazon Stores drive brand-level visibility and discovery on Amazon. System Strats builds Sponsored Brand campaigns and designs branded Store pages that capture brand searches, defend against competitors, and provide a more engaging shopping experience.

How We Help

Sponsored Brand campaign management

Brand Store design and optimization

Video ads for brand awareness

Brand defense and competitor targeting

Our Process

1

Audit & Restructure

We audit the current account, rebuild campaign structure, and set ACOS and TACoS targets based on real unit economics.

2

Keyword & Negative Management

We run systematic keyword harvesting and negative keyword management to eliminate waste and capture profitable search terms.

3

Full-Funnel Execution

We add Sponsored Brands, Sponsored Display, and Store pages where they fit, building upper-funnel visibility alongside bottom-funnel conversion.

4

Ongoing Optimization

We run weekly optimization, monthly strategic reviews, and integrate advertising data with organic listing strategy.

Why Choose System Strats

We treat Amazon Ads as part of a broader Amazon strategy instead of a siloed campaign problem. We coordinate advertising with listings, brand registry, A+ content, and inventory, so the full Amazon presence gets stronger together.

Frequently Asked Questions

Common questions about Amazon Ads Sponsored Brands & Stores, and how System Strats can help.

A free multi-page branded shop on Amazon for registered brands. It gives you a destination for Sponsored Brand traffic and significantly improves brand campaign performance.

Yes, Amazon Brand Registry is required for Sponsored Brands, Stores, and A+ Content. We guide you through registration if you are not already enrolled.

Usually, yes. If you do not bid on your own brand, competitors will. The cost is low and the incremental protection is significant.

Video ads on Sponsored Brands are often the best-performing brand ad format, especially for products where demonstration matters. We include video where it fits the product.

Ready to Get Started?

Tell us about your project and we'll get back to you within 24 hours.