Feed quality separates Shopping campaigns that work from the ones that quietly burn budget.
Your Shopping ads run every day, yet your best products rarely show for the searches that matter. The cause often sits in your titles, attributes and images rather than your bids.
We improve product titles, descriptions, attributes and images so the feed matches the searches that actually convert. We also add structured attributes such as GTIN, MPN, brand, category and custom labels. Those improve visibility and give you more bidding control.
Titles structured around what wins in your category
Rich attributes like GTIN, MPN, brand, size, color and material
Google product categories aligned for better visibility
Custom labels for smarter campaign segmentation
We review which attributes your feed has and which are missing, including GTIN, MPN, brand, size, color and material.
We restructure titles and descriptions around what buyers search for, then test which format works in your category.
We match products to Google’s product category taxonomy and fill in the structured attributes that improve visibility.
We label products by margin, sales speed or seasonality so your Shopping campaigns can treat them differently.
We work on Merchant Center alongside Google Ads every day, and we know exactly where the issues live on every major ecommerce platform. Better titles can’t rescue bad source data, so we tell you when that’s the real problem and handle the full cleanup.
For most categories, a strong format is brand, product type and key attributes like size, color, material or model. Winning formats vary by category, and we test what works for yours.
Google uses these product ID codes to match your products to searches and other listings. Missing GTINs are one of the most common reasons products underperform in Shopping.
Yes. We use custom labels to segment products by margin, sales speed, seasonality or any other business factor. That gives you much more control over your Shopping campaign strategy.
At least daily for price and inventory. We usually recommend several updates a day for stores with fast-moving stock, which keeps ads from running on unavailable products.
Tell us about your project and we'll get back to you within 24 hours.