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BigCommerce: Headless Builds

BigCommerce keeps running the store behind the scenes. The part your customers see gets built exactly the way you want it.

When Themes Hit a Limit

You’ve pushed your theme as far as it will go, and your design or page speed still falls short. A headless store separates the pages customers see from the commerce engine behind them, so each can do its own job.

BigCommerce is one of the strongest platforms for this setup. We build the storefront in Next.js, Gatsby or another modern framework while BigCommerce handles the commerce underneath. You get full design freedom and fast pages, backed by an engine you can rely on.

Diagram of BigCommerce at the center of a headless build, connected to a custom design, content system, site search and hosting.

What Headless Gets You

Full control of the front end, built in modern frameworks

Fast page loads through static generation, which prepares pages ahead of each visit

BigCommerce’s commerce engine running reliably behind the storefront

Content delivered across channels from one place

Building Your Headless Store

1

Pick the Stack

We review your store and goals, then choose the frontend framework and headless CMS for the job.

2

Build the Storefront

Most builds use Next.js, with static generation wherever it helps pages load faster for your customers.

3

Set Up Content

A headless CMS such as Contentful, Sanity or Strapi replaces Page Builder, so your team can still manage content.

4

Connect and Launch

We connect inventory, accounting, CRM and fulfillment systems, launch the store, then keep refining performance and the customer experience.

Why Choose System Strats

We’ve architected complex BigCommerce implementations for high-volume sellers. That background keeps a headless build tied to what your business needs, instead of drifting into a technical exercise.

Frequently Asked Questions

BigCommerce has put serious work into headless, with deep APIs, starter frameworks and its Catalyst reference storefront. Its backend is well suited to serving a separate front end.

Mostly Next.js, because it balances performance, SEO and developer experience. We also work with Gatsby and custom React builds when a project calls for them.

Yes, the first build usually costs more than a standard theme. Better performance, conversions and content flexibility often pay that back. Ongoing maintenance also takes frontend development skills.

No. The traditional Page Builder doesn’t work with headless storefronts. We integrate a headless CMS such as Contentful, Sanity or Strapi instead, which gives your team even more flexibility.

Related BigCommerce Services

Catalyst

B2B / Wholesale

New Store Build

Theme Development

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